The sun rise is a daily reminder of the fundamental and undeniable rhythm of God’s presence on the earth. The sun rise is the guiding light, the leading light that makes vision possible. In sun rise in business is the vision statement.

The vision statement for a business illuminates the horizon, just as the sun rise illuminates the horizon.

Luke 1:78-79 says, “Because of the tender mercy of our God, whereby the sunrise shall visit us from on high to give light to those who sit in darkness and in the shadow of death, to guide our feet into the way of peace.”

 A vision statement is like the sunrise because it guides the footsteps of the organization, it exposes and brings clarity to the future pathway toward company success.